Helping Experience Creators Build Successful Brands
Company Founder, Business Coach & Brand Consultant.
With twenty years of experience crafting standout brands and events, motivating teams, and coaching leaders, I’ve developed simple, proven systems to help founders focus on what matters most.
Whether you’re launching a new brand or refining an existing one, I’ll guide you through the noise to create lasting impact—and maintain the balance you need to thrive.
Brand Consultancy
A deep look inside your business and brand to uncover its strengths and weaknesses. We'll set goals and create a road map to get you there.
1:1 Coaching
Insights, clarity and accountability. Helping you find balance on the road to business growth and personal development.
Join Blume
Coming Soon. A community for experience creators focussed on balanced growth and impact.
Projects
How are the most successful ventures born?
By successful, I mean profitable and fun. For me, it’s a sweet spot at the intersection of personal need and unmet market demand.
Since 2002, I’ve had a million ideas, and carefully executed a handful. Club nights, overseas festivals, creative studios, island resorts and hotels. Wax:On, Hideout, Obonjan, Beat Hotel, and JONA are among the best.
Some things I’ve learned:
- Lead from a place of trust and fulfilment.
- Foster a culture that enables flourishing.
- Tell everyone about your product or service.
- Hire people that will constructively challenge your ideas.
- Take active recovery seriously.
- Act in imperfect or even harsh conditions (the conditions will never be perfect, at least not for long anyway).
I now run a portfolio of experience businesses, and I’m here to share the insights I’ve gained along the way.
Take The Experience Creator Test
Answer 24 questions and discover your experience creator score.
This 2 minute self-assessment will help you identify strengths and areas for growth.